Suncoast IQ

Know what’s happening. Know what to do next.

Suncoast IQ is a marketing intelligence platform for businesses. It brings together website, customer, search, local visibility, advertising, and marketing data and translates it into clear, plain-English recommendations.

Example Marketing Brief

What deserves attention? IQ identifies the few marketing findings that are most likely to matter to the business.

Why does it matter? Each finding is connected to the evidence behind it and explained in plain English.

What should I do next? When the evidence supports an action, IQ recommends the next useful step instead of showing another analytics dashboard.

A simpler way to understand marketing

Complex analysis in the background. Clear answers up front.

Suncoast IQ is designed for business owners who want to understand what is driving demand, where customers are coming from, what needs attention, and where to focus next without having to interpret dozens of marketing dashboards.

Understand demand

IQ analyzes market demand, search behavior, website content, and customer enquiries to understand what people are looking for.

See what is working

Connected data helps IQ understand which channels, pages, campaigns, and customer journeys are contributing to business activity.

Know what to do next

Instead of presenting every available metric, IQ prioritizes the marketing findings and actions that deserve the owner's attention.

Authorized integrations

Connect the Google tools your business already uses.

Suncoast IQ only accesses supported Google services after an authorized user explicitly approves access through Google's authorization process.

Google Business Profile Understand local visibility, profile activity, and how customers interact with your business on Google.

Google Analytics Understand how visitors use your website and how website activity contributes to enquiries and other business outcomes.

Google Search Console Understand how your website appears in Google Search, including queries, clicks, impressions, pages, and search performance.

Google Ads Where applicable, understand paid advertising activity, campaign performance, costs, keywords, clicks, and conversions.

How Suncoast IQ works

From raw marketing data to useful business decisions.

Step 1

Connect

The business authorizes the data sources it wants Suncoast IQ to use.

Step 2

Analyze

IQ evaluates the available evidence across marketing, website, and customer activity.

Step 3

Prioritize

Findings that do not deserve the owner's attention are suppressed so the important ones stand out.

Step 4

Explain

The owner receives a concise marketing brief explaining what happened, why it matters, and what to do next.

Your data, your authorization

Suncoast IQ only accesses data you authorize.

Businesses remain in control of their connected accounts. Google integrations are authorized through Google's OAuth process, and access can be revoked through the user's Google account permissions. Suncoast IQ does not sell Google user data.

Explicit authorization

Suncoast IQ does not receive access to a business's private Google data until an authorized user grants permission.

Purpose-limited use

Authorized data is used to provide the marketing analysis, reporting, recommendations, and integrations requested by the user.

Revoke access

Users can revoke Google access through their Google Account permissions and may request deletion of associated data as described in our Privacy Policy.